Business Case: Logo bikes for Skagen Watches (Fossil Group, Inc.)

Skagen Watches a Danish design watch brand used Velorbis to supply custom-built co-branded logo bikes to be used in a Fall/Winter 2022 promotional campaign in the UK and Germany, including giving bicycles away to sweepstakes winners in sweepstakes sponsored by Skagen Watches; and providing some bicycles to influencers for content creation related to the promotion.

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